Category: Marketing Trends
Professional groups in the NorthWest region of the U.S. have been overwhelmingly focusing their 2008 Fall monthly presentation themes on the favorite trendy subject of the past year, “Going Green.” Like many trends that take hold, “Green” momentum continues to rise, gaining acceptance and distribution as the topic des jour.
In Seattle, professional commercial real estate organizations have brought in LEEDs speakers and panelists to discuss how they are implementing green decisions in project planning. Technology engineering groups have developed meetings around new inventions and the process of obtaining venture capital for green start-up ideas in a time when credit is tight.
If Green really is the new Blue, here’s the next question – what specifically is evolving from all this talk? Is there focus on the atmosphere, the drinking water, the soil? Where are earth-saving changes taking place?
The Green Daily blog reported today that environmental scientists from MIT have found that methane levels in the Earth’s atmosphere rose sharply in 2007. The rise was measured at various points around the world and not just in the Northern Hemisphere near known sources of methane emissions.
Because the rise appeared across the globe and not just the usual locations, scientists are puzzled. Pre-industrial concentrations of methane were 700 parts per million. They’ve remained steady at 1773 parts per billion during most of the 20th century, but rose sharply to 10 pbb in 2007.
The Green Daily Blog: Methan Levels Up





